Tips for spotting Cowboy website builders #1: Favicons

The favorite icon serves a few purposes, based on making you stand out and being easier to spot. the most obvious use of the favicon is as a favorite icon itself. If somebody frequently visits your website they may add you to their favorite list, if you have your favicon set to show your logo, they don’t need to read the text. The same applies to the tabs on most web browsers. To get the most out of any website you need to make it as simple as possible to identify and navigate, if people can’t even read the map they won’t leave home…

There is nothing magical about the creation of a favicon, you simply take your existing logo and format it to fit inside a 512-pixel by 512-pixel canvas, export it, upload it, and set it to display on your site. That’s it.